WRC Promoter has fortified its longstanding relationship with Wolf Lubricants, agreeing to a multi-year extension with the cutting-edge Belgian-based performance lubricants producer.
Since teaming up in 2019, Wolf Lubricants has become a mainstay of the FIA World Rally Championship with millions tuning in globally every Sunday on the WRC calendar for the rally-ending Wolf Power Stage, providing global exposure for the Wolf brand.
Wolf Lubricants’ support of the championship extends to the FIA Junior WRC – the proving ground for the next generation of world rally champions.
Upon the announcement, WRC Senior Director of Marketing and Sales Christian Teroerde said: “WRC and Junior WRC provide the perfect platform for Wolf to develop and test products in some of the most demanding conditions road-going vehicles are likely to encounter.
“We are excited that Wolf’s commitment to our championship remains and the Wolf name will continue to be associated with the pinnacle of a WRC weekend: the Wolf Power Stage.”
Founded in 1955, Wolf Lubricants is a leading name in its field, specialising in tailored technology-enhanced oils and fluids for engines, transmissions, brakes and steering. Its wide product range caters for car, heavy-duty vehicles, motorcycles, marine and agricultural machinery.
“After five successful seasons, we cannot be more excited to start the next phase of our collaboration. We now look forward to building on Wolf’s continuous drive for precision and excellence to continue to innovate and nurture young talent in motorsport,” enthused Wolf Lubricants’ Head of Global Marketing Yves Decat.
“We aim to be a driving force that enhances the motorsport experience for fans and competitors alike, and we’re excited to be part of the future of this thrilling sport. Wolf Lubricants is not just a partner; we are a dedicated brand in the pursuit of progress.”